All posts in “Latest news”

Introducing Boostcom Data Management Platform

Our new Data Management Platform is live – providing you with new, juicy opportunities that help to truly understand what your customers are doing in the physical and digital space. In combination with our extensive Boostcom Loyalty solution, the platform delivers targeted communication in all relevant channels based on consumers’ actual behaviour, context and preferences.

The audience manager feature in the DMP has been crafted to meet customers’ complex requirements in a in a shopping centre world where the customers expect relevant messages in their preferred channel. The platform enables you to interact and communicate more effectively with your own customers using advanced segmentation opportunities.

The Boostcom DMP includes following key functions:

  • Communication to the members based on actual behaviour and context
  • Possibility to build unique segments per channel
  • Possibility to connect third party data via API (e.g Parking, Wifi, Footfall)
  • Complete overview of all data sources connected to DMP
  • Sophisticated reporting system

Does this expansion solve any of your problems? If yes, don’t hesitate to contact us.

Guten Tag Switzerland!

Boostcom is happy to announce that we have signed our first agreement with a Swiss shopping center group. It’s great to get a new flag on the Boostcom map, and we look forward to serve new clients in the Swiss market. In August we open a new office in Zürich. 

photo: zuerich.com

Boostcom opens office in Asia

To support ongoing client processes in the Asia-Pacific region, we are happy to announce that Boostcom today is opening our APAC office in Hong Kong managed by Mr. Andy Cheung. Andy has a comprehensive background from digital marketing, including companies like Groupon and Alibaba. We look forward to this expansion and to offer our Loyalty solutions to a new, exciting market.

 

Join our Webinar on Loyalty and Click & Collect June 13 at 1:00pm CEST

We invite you to a FREE webinar. Topic: Loyalty and Click & Collect. Date: June 13, time: 1:00 pm – 1:45 pm CEST

In this webinar we will talk about how loyalty will empower the transformation towards integrated e-commerce in the shopping centre industry, focusing on click & collect as a starting point.

In this webinar you will have the opportunity to ask questions in the chat that we will respond to during the webinar.

Register HERE

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